La Pelucherie is a French family plush-toy brand founded in Paris in 1976 and revived by the founder’s granddaughters in 2016. Known for unusually realistic animals, the collection ranges from small cuddly companions and newborn comfort toys to giant decorative plush animals.
Each plush toy is sewn by hand in the brand’s long-standing workshop in Italy using soft synthetic fur, with individual pieces taking up to fifteen hours to complete. Many designs can be personalised, and La Pelucherie backs its toys with a lifetime repair guarantee so damaged companions can return to the workshop rather than be replaced.
